Just So You Know, You're Reaching People
Sometimes the people we're reaching are the ones we never hear from. A chance encounter with a stranger reminded me that response and impact aren't always the same thing.


Salon owner. Wife. Mom. Entrepreneur. Lifelong student of people.
Erica Knowles has spent more than 15 years helping women look and feel their best. But somewhere between the haircuts, the highlights, and the everyday conversations, she discovered something unexpected.
Hair was rarely the real reason people came to see her.
The salon chair became a place where women laughed, cried, celebrated, questioned themselves, and sometimes simply needed someone to listen.
Dear Bawsey grew from those conversations.
Not to tell anyone else's story...
But to uncover the little truths that connect all of us.
Because sometimes the smallest moments reveal the biggest lessons.
Dear Bawsey isn't about having all the answers. It's about helping people feel seen. Because sometimes the greatest gift we can give each other is simply saying, "I understand. I've been there too.

Sometimes the people we're reaching are the ones we never hear from. A chance encounter with a stranger reminded me that response and impact aren't always the same thing.

After seventeen years behind the salon chair, I've noticed a pattern. People rarely doubt their hairstyle—they doubt themselves. But where did those doubts begin?

After more than 15 years behind the salon chair, I've realized people rarely ask for permission to change their hair. They're really asking for permission to be themselves.

When life feels overwhelming, we often believe we have to solve everything at once. But sometimes the greatest gift someone can offer is a simple plan to help us get through today.

Real talk about beauty, relationships, business, motherhood, confidence, and everything in between. No filters. No fluff. Just honest conversations



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