THE WOMAN BEHIND DEAR BAWSEY

Salon owner. Wife. Mom. Entrepreneur. Lifelong student of people.

Erica Knowles has spent more than 15 years helping women look and feel their best. But somewhere between the haircuts, the highlights, and the everyday conversations, she discovered something unexpected.

Hair was rarely the real reason people came to see her.

The salon chair became a place where women laughed, cried, celebrated, questioned themselves, and sometimes simply needed someone to listen.

Dear Bawsey grew from those conversations.

Not to tell anyone else's story...

But to uncover the little truths that connect all of us.

Because sometimes the smallest moments reveal the biggest lessons.

Dear Bawsey isn't about having all the answers. It's about helping people feel seen. Because sometimes the greatest gift we can give each other is simply saying, "I understand. I've been there too.

Dear Bawsey Blog

When Did We Start Believing We Couldn't?

When Did We Start Believing We Couldn't?

Bawsey Betty
Published on: 12/07/2026

After seventeen years behind the salon chair, I've noticed a pattern. People rarely doubt their hairstyle—they doubt themselves. But where did those doubts begin?

Expert Talksdear bawsey
Permission Granted

Permission Granted

Bawsey Betty
Published on: 11/07/2026

After more than 15 years behind the salon chair, I've realized people rarely ask for permission to change their hair. They're really asking for permission to be themselves.

Expert Talks

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